Job Description

We are seeking a visionary Vice President of Marketing to lead our marketing efforts in the software industry. Our client values intelligence, teamwork, and a no-nonsense approach to business. In this role, you will oversee our marketing strategy, handle trade shows, generate leads, and build a robust sales pipeline. If you're a smart, hardworking individual who thrives in a fast-paced software industry and is ready to lead marketing efforts for a cutting-edge company, we encourage you to apply.

Trade Show Management:

• Take charge of planning and executing company presence at trade shows.
• Generate leads, book appointments, and build a strong sales pipeline from trade show interactions.
• Coordinate with the team to ensure successful trade show outcomes.

Marketing Campaigns:

• Develop and execute marketing campaigns that create buzz in the marketplace.
• Utilize various marketing channels to drive visibility and attract potential customers.
• Implement strategies to get our company noticed and eyes on our products.

Email Marketing and Lead Generation:

• Drive email marketing efforts to reach potential clients.
• Set appointments during trade shows and follow up with leads effectively.
• Build and manage a database of potential customers.

Team Leadership:

• Lead, mentor, and inspire a high-performing marketing team.
• Create a culture of hard work, collaboration, and exceptional results.

Consultative Marketing:

• Utilize a consultative and solutions-based approach in marketing our complex software solutions.
• Communicate our value proposition effectively to potential clients.

What you’ve got:

• Proven experience in marketing leadership roles within the software industry.
• Demonstrated success in managing trade show participation and lead generation.
• Exceptional work ethic, a passion for hustle, and strong people skills.
• Highly intelligent, with the ability to quickly grasp complex software solutions.
• Strong consultative and solutions-based selling approach.
• Bachelor's degree in marketing or a related field; advanced degree is a plus.