Job Description
Our client is a global leader in engineered products enhancing transportation and infrastructure safety. They seek a strategic Marketing Director to lead marketing initiatives that accelerate new product development, expand market presence, and drive business growth. It's an opportunity to combine market insight with creative leadership- enhancing brand visibility and supporting long-term growth.
Responsibilities:
- Develop and execute marketing strategies to support product launches and business expansion
- Lead market research, competitive analysis, and customer engagement to guide product positioning
- Collaborate cross-functionally to align marketing with sales, product development, and operations
- Manage and mentor the marketing team while overseeing budget and campaign performance
Qualifications:
- Bachelor’s degree; MBA preferred
- 8+ years B2B marketing experience, in manufacturing or industrial sectors
- Proven success in new product launches and market expansion
- Strong analytical, communication, and leadership skills
- Up to 50% travel may be required