Ecommerce Manager
Responsibilities:
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Collaborate with Customer Service team (Marketing, Engineering, and Sourcing) to develop e-commerce product and pricing strategies, balancing business objectives and customer satisfaction.
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Develop and execute strategy for transitioning all parts and accessories ordering online.
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Evaluate and test opportunities to grow e-commerce revenue and presence beyond established channels and processes.
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Make recommendations on deployment initiatives and marketing programs, report on pricing experiments, and create proformas to evaluate ROI on e-commerce programs.
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Oversee implementation of plans related to system tracking and dashboard reporting.
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Identify opportunities to leverage technology to improve and develop repeatable processes.
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Identify opportunities for expanding channel either through development of affiliate or syndicate programs as well as new platform opportunities with various brands.
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Manage various brands and platforms to continue to expand presence to drive revenue.
Qualification
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Education: Bachelor’s degree required
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Years of Experience: 7 or more years of sales, marketing, e-commerce, or project management experience required
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Software Knowledge: Google Analytics, CRM platform experience, CMS platform experience, Microsoft Applications
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Passion for technology and ability to learn new software platforms quickly
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